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Benefits of a Fractional CMO: Building Resilient Marketing Strategies for Long-Term Success
Building resilient strategies with a Fractional CMO This weekend’s 13-hour TikTok ban in the United States left content creators and...
Amy DeTavis
Jan 283 min read
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From Audience to Advocates: Why User-Generated Content (UGC) Is the Future of Marketing—and How the Benefits of a Fractional CMO Unlock Its Potential
There’s a unique thrill in seeing your hard work come to life. I’ve spent a significant portion of my career at advertising agencies...
Amy DeTavis
Nov 27, 20243 min read
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Psychological Safety: The Cornerstone of Success for Marketing Teams with a Fractional CMO
Psychological Safety: Unlocking Marketing Team Potential with a Fractional CMO Have you ever felt hesitant to voice your thoughts in a...
Amy DeTavis
Nov 6, 20244 min read
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Why Hire a Fractional CMO? 7 Key Benefits to Boost Business Growth
Considering a fractional CMO for your business? Hiring a fractional Chief Marketing Officer (CMO) offers businesses the strategic...
Amy DeTavis
Oct 30, 20244 min read
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How ChatGPT Became My Digital Intern (And Why It’s a Game-Changer for my Fractional CMO Services)
How I use ChatGPT for my Fractional CMO Services As a Fractional CMO specializing in digital marketing, I’ve been consistently using...
Amy DeTavis
Oct 29, 20243 min read
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Beyond Transactions: Building Emotional Connections through Brand Storytelling
The Importance of Brand Storytelling In an era of increasingly savvy and discerning consumers, brand storytelling has never been more...
Amy DeTavis
Nov 27, 20233 min read
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Crafting Compelling Narratives: How Stories can Transform Your Business
The Art of Standing Out As consumers, we now have more options and information than we’ve ever had before, which makes differentiation...
Amy DeTavis
Nov 27, 20234 min read
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